Tracy Madgwick

Crafnant HR Director and Owner

Tracy is a seasoned HR professional who has held a number of senior HR roles in both the private and third sector. She currently provides HR support to SMEs who have no in-house support as well as providing additional capacity for existing HR teams in larger organisations.

Tracy is able to offer the full range of HR support to organisations from advice on managing tricky staffing situations through to reviewing contracts of employment and staff handbooks. Her particular areas of focus are running management and personal development workshops for existing and aspiring line managers and supervisors. Many of our clients prefer that we run these sessions remotely in short bite-sized chunks using Zoom but Tracy is very happy to chat to clients about running workshops on site if needed.

Tracy is a Chartered Member of the CIPD and abides by the CIPD Code of Practice.


Shelley Poole

HR Consultant

Shelley Poole is an established HR Consultant who works with Crafnant HR on an associate basis. She has broad ranging HR experience gained from a range of sectors. Shelley’s skills include managing employee relations matters (such as disciplinary and grievance cases), developing bespoke HR documents, and leading HR projects (such as restructuring).

Shelley also has substantial experience as a lecturer specialising in teaching management and HR, and is Chair of the West of England branch of the Chartered Institute of Personnel and Development (CIPD).


Caroline Coverdale

HR Advisor

Before joining Tracy at Crafnant HR, Caroline worked as an HR Advisor in a number of organisations, gaining experience in Performance Management, Change Programmes, Performance Appraisal, Employee Relations, Coaching/Training, HR Policies and Recruitment.

Caroline is thoroughly enjoying the opportunity her role provides to deliver HR support and guidance, equipping businesses to successfully support and manage their employees and business needs, alongside ensuring employees are happy and confident in their work, performing to their best ability.

After earning her degree in Psychology and Sociology in New Zealand, Caroline focused her interest into a career in HR, gaining her level five Diploma in Human Resource Management.


Christina Taylor

HR Administrative Support

Christina Taylor is an experienced PA and administrator and has over 25 years’ experience working in admin and PA roles. Across a diverse range of companies, from board level in large global organisations to SMEs and start-ups. Christina’s experience has given her a comprehensive understanding of how businesses operate and what support works best for her role with Crafnant HR.. Christina is highly organised and motivated in all areas of work, whether in the office or of a personal touch.